Marketing Director Wealth Management
Company: Plante Moran
Posted on: January 11, 2019
Make your mark. Our internal firm services professionals are highly respected for the expertise they bring to the firm and are looked upon as subject matter experts. At Plante Moran, we have a privilege in serving our internal clients and providing consultative services as they face challenges and seek new opportunities. Your role. Your work will include, but not be limited to:* Effectively communicate the unique benefits of the firm's significant wealth management practice to clients, target, prospects and staff* Lead and develop a team to improve their marketing skills concerning wealth management and help them to advance in their careers* Identify relevant thought leadership topics and publish content that resonates with our audience and attracts qualified leads to the practice* Execute events to position us to better win new clients and more work from existing clients* Leverage the relationships of audit, tax and consulting staff for new wealth management clients* Responsible for developing and executing Wealth Management's strategic marketing plan, internal and external communications, and events* Manage a comprehensive media and public relations effort to maintain positive relationships with clients, prospects, referral sources, and key business communities* Collaborate with outside public relations agency to develop a program to syndicate our thought leadership* Manage the evolution and reinforcement of corporate brand standards, messaging, and positioning* Lead the ongoing management and development of the firm's website to leverage it as a means to connect with the firm's clients, prospects, referral sources, alumni, and other stakeholders* Research and execute effective digital marketing techniques to improve lead generation effectiveness The qualifications.* Bachelors degree in Marketing or other related business field is required; Masters degree is highly preferred* Minimum 10-15 years' experience in digital marketing, marketing communications, advertising, and/or communications* Minimum 5 years supervising staff, while simultaneously managing multiple client relationships* Wealth Management and Professional Services experience highly desired* Ability to rely on experience and judgment to plan and accomplish goals; performs a variety of complicated tasks; a wide degree of creativity and latitude is expected* Ability to effectively:* Balance client's needs and prioritize tasks* Identify additional revenue opportunities* Build strong relationships within the firm and teams through quality work and leadership* Strong business development skills* Excellent written and oral communication and presentation skills; strong problem solving skills with ability to sell solutions to internal clients* Expert level skills with Microsoft Dynamics CRM, MS Office* Ability to manage multiple projects simultaneously; demonstrate effective time management skills by completing assignments within calendar schedules* This role may require regional travel up to 10% Our difference. We are a nationally recognized public accounting, consulting, and wealth management firm, consistently ranked as one of FORTUNE magazine's "100 Best Companies to Work For." We have been recognized on Forbes "Top 50 Wealth Managers" list and honored as the fifteenth largest independent financial advisory firm based on assets under management, according to Financial Advisor magazine. At Plante Moran, we live by the Golden Rule, fostering a relatively "jerk-free" culture with the lowest staff turnover rate in the industry. Our supportive network of well-rounded professionals is excited to catapult your growth and help pave your pathway to professional excellence. Apply now. Make your mark. This is an exempt position, so you may have to work hours that exceed the standard 40-hour work week. Plante Moran is an Equal Opportunity Employer, committed to a diverse workplace. Interested applicants must submit their resume for consideration using our applicant tracking system. Due to the high volume of applications received, only candidates selected for interviews will be contacted. Candidates must be legally authorized to work in the United States without sponsorship, with the exception of candidates that are bilingual in Japanese and English. Unsolicited resumes from search firms or employment agencies, or similar, will not be paid a fee and become the property of Plante Moran. The specific statements above are not intended to be all-inclusive.
Keywords: Plante Moran, Southfield , Marketing Director Wealth Management, Advertising , Southfield, Michigan
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